PORSCHE FLAGSHIP
Lima, Perú · 2025
The Project
Porsche Flagship Peru. Design approved by Porsche Germany.
A project at that level doesn't happen without proven capability.
The Challenge
Porsche Germany has standards. They approve every detail.
This project became proof that Karen could meet global luxury brand requirements.
The content in action
Porsche Flagship Peru
Lighting 75 years of aspiration
How we told this story
We told this story in three acts. Announcement. Progress. Completion. Each one building the TRAZZO + Porsche association.
01
Global brand approval
Porsche Germany sign-off validates global standards.
02
Retail expertise
Showroom lighting differs from residential.
03
Brand standards
Meeting corporate requirements without compromise.
04
Three-stage narrative
Announcement. Progress. Completion.
